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Privacy Policy

Optical Direct Online Store is committed to the protection of your personal information.

Collection and use of information

We collect personal data in order to provide a specific product or service requested by the customer. Such information may include your name, billing address, email address, phone number and your optometry prescription. If you would like to use our E Try-on™ facility, we will also ask you to upload your portrait photo so that you can try-on glasses on your portrait photo.

The information collected may also be used to inform you with new eyewear products, special promotions and offers or to seek your input on your service from us. The customers have the option not to subscribe to such notification. All marketing material sent to the customer will include an option for the customer to request removal from mailing or contact lists for any future marketing activities.

Information Disclosure

We may disclose your information to our agents, contractors or third party service providers that supply products or services to us for the purpose of our online business at For example, your name, address and telephone number may be disclosed to our delivery agent.

Information regarding you (such as name, address and phone number) or your order and the products you purchased will not be given or sold to any outside organization for its use in marketing, unless the customer has authorized us to do so or unless required by law to disclose such information.

Data security

We will take reasonable steps to protect the personal information it holds from misuse and loss from unauthorized access, modification or disclosure.

We also train our staff to respect your privacy and keep your information confidential, and we ask the same standards of companies who work for us.

Data Integrity

We take reasonable steps to ensure that your personal information is up-to-date.
Your personal information can also be updated by yourself via the account section of the web site.


A cookie keeps track of the information you provide such as the products in your shopping cart. uses cookies to let us know whether you are a prior customer and to provide certain features such as E Try-on™ without the need to login every time you use the facility. We do not store any personal or financial information about you using cookies.

Future Amendments to Privacy Policy

This Policy will be reviewed from time to time and any amendments will be incorporated in the updated Policy. The updated Policy will be posted on this web site. Your continued use of this web site indicates your acceptance of the Policy in place at this time.

Privacy Queries

If you have enquiries regarding our Privacy Policy please send us an email on or fax your enquiry to 03-95023518.
Fit lenses to my own frames. we provide prescription lens reglazing service, prescription lens fitting and lens replacement service, yes we can fit new lenses to your glasses frames.
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