Privacy Policy
Optical Direct Online Store is committed to the protection
of your personal information.
Collection and use of information
We collect personal data in order to provide
a specific product or service requested by the customer. Such
information may include your name, billing address, email address,
phone number and your optometry prescription. If you would like
to use our E Try-on facility, we will also ask you to
upload your portrait photo so that you can try-on glasses on
your portrait photo.
The information collected may also be used
to inform you with new eyewear products, special promotions
and offers or to seek your input on your service from us. The
customers have the option not to subscribe to such notification.
All marketing material sent to the customer will include an
option for the customer to request removal from mailing or contact
lists for any future marketing activities.
Information Disclosure
We may disclose your information to our agents, contractors
or third party service providers that supply products or services
to us for the purpose of our online business
at opticaldirect.com.au. For example, your name, address and
telephone number may be disclosed to our delivery agent.
Information regarding you (such as name, address and phone number) or your order and the products you purchased will not be given or sold to any outside organization for its use in marketing, unless the customer has authorized us to do so or unless required by law to disclose such information.
Data security
We will take reasonable steps to protect the
personal information it holds from misuse and loss from unauthorized
access, modification or disclosure.
We also train our staff to respect your privacy and keep your information confidential, and we ask the same standards of companies who work for us.
Data Integrity
We take reasonable steps to ensure that your personal information is up-to-date.
Your personal information can also be updated by yourself via the account section of the web site.
Cookies
A cookie keeps track of the information you
provide such as the products in your shopping cart. Opticaldirect.com.au
uses cookies to let us know whether you are a prior customer
and to provide certain features such as E Try-on without
the need to login every time you use the facility. We do not
store any personal or financial information about you using
cookies.
Future Amendments to Privacy Policy
This Policy will be reviewed from time
to time and any amendments will be incorporated in the updated
Policy. The updated Policy will be posted on this web site.
Your continued use of this web site indicates your acceptance
of the Policy in place at this time.
Privacy Queries
If you have enquiries regarding our Privacy
Policy please send us an email on service@opticaldirect.com.au
or fax your enquiry to 03-95023518.